community

CEO-MC Retreat 2018 Recap

CAI did it again this year with 2 ½ days of inspirational networking, learning and reflection. The community management industry is changing so quickly from outside influences; including unpredictable forces like natural disasters, rapidly-evolving technology, and a competitive job market are forcing industry leaders to navigate an ever-changing landscape more quickly than ever before.

BIG PICTURE THINKING
The group discussed the difference between working in your company and working on your business. And with the recent natural disaster just miles away from the Boca Raton conference, in the Panhandle of Florida, Hurricane Michael was fresh on the minds of many attendees. Though these are obviously tough times for many residents, it was powerful to see the knowledge share that was happening among industry leaders at the event who were looking for the best ways to help their residents in need. Industry leaders from all over shared stories of overcoming past natural disasters and the importance of preparation.

It’s easy to get caught up in the operational details and day-to-day challenges. But ultimately, this event was a reminder to set aside time to plan, develop and prepare for what we sense is coming on the horizon, as well as the unexpected.

OPERATIONAL SUCCESS
Along the same lines, operational success is dependent on the balance between big picture thinking and day-to-day execution. Marketing is a perfect example. We discussed that it’s important to always be attracting, converting, closing and delighting new customers. During busy times, it’s hard to consider these activities to be priorities. But if we consider what we learned about the importance of thinking big picture, we are reminded that planning for future growth is something we need to take action on today. So while thinking ‘how can I delight my customers today’ we must also consider, ‘What can I do today to attract new customers for the future?’

THE POWER IN THE DETAILS
Ultimately, alignment on the details up front empowers your business to operate most efficiently and successfully. So whether it’s a contract with a new customer you’re on-boarding, or a new emergency evacuation policy you’re rolling out, the details are critical. Our goals are often more aligned than we think. The details in something as big as new contract or as small as an event flyer empower us as leaders to continue to lead this industry to success.

The sessions, keynotes and leaders at CEO-MC were a great reminder of the impact we can have on our communities. And I’m fortunate for the opportunity to continue to share knowledge, experience and success with many of you throughout the year. If you’d like to continue to grow your network and expand your reach, consider a quick chat with me to learn more about Innovia co-op. After all, we’re in this together and our residential community cooperative is a perfect example of that.

Thanks again to all of you!

– Mary Hurand, President, Innovia co-op

2018 Trends: Part 2

The community management industry continues to evolve in 2018

Community management is a competitive industry and it’s important for each of us to be aware of what’s to come. If you missed our first seven trends in Part 1, check it out here. But if you’re already caught up, read our second set of seven trends below.

Here are seven trends to be aware of this year:

1. Investors are expanding their investments
Over the last couple of years there was an increase in available inventory. However, in 2018 inventory is tight and demand is increasing. The economic uncertainty has kept amateur investors and landlords from getting back into major investments and top investors are expanding their empires. Not only are they buying up property, but they are buying out property management services such as community management companies. If this is interesting, there are some critical things investors are looking for: (a) transparent financials (b) efficient systems (c) automations (d) clear sales and marketing tactics (e) full-service solutions.

2. Operations and systems are worth your investment
Residents, in addition to the previously-mentioned potential investors, continue to expect on-demand services. Efficient, instant solutions are available for every industry today. And community management is no different. Though we’ve talked about this trend before it’s important to keep in mind that the expectation is continuing to increase, and the expectation for speed is continuing to speed up. Are your systems, operations and team up to par?

3. Apps continue to gain strength
These previously-mentioned efficiencies often come in app form. Just as websites became expected a couple of years ago, apps have become expected this year. Consumers continue to spend an increasing amount of time on smartphones, and if you don’t have an app they already feel like you’re behind. App design is an art. It’s not enough to throw up a cost-effective app; apps should be intuitive, clean, and should meet the unique needs of residents.

4. Smart amenities enter the industry
Technology is influencing physical amenities as well. If your properties have a gym, how are residents booking classes? If your properties have a laundry facility, is there a way to remind residents when their wash is done? How are residents booking common space for private parties? Ultimately, think through the amenities at each of your properties. How could technology improve the experience for residents? And how can technology increase efficiencies for your team and outside vendors? Ultimately there are established solutions and startups continuing to innovate in this space. Innovia co-op recently launched an all-inclusive app that residents and community managers agree improves the quality of life and community. 

5. Be prepared for the Amazon effect
Delivery is critical to residents.  Services like Amazon are ruling household purchases and residents are relying on their communities to help keep their belongings safe. Smart lockers, package messaging, and smart locks are all evolving solutions that are increasing the efficiency of package delivery. Gated communities have their own unique challenges and drop-off points and procedures are critical. And how are your communities ensuring the safety of those deliveries? Cameras and other security solutions are desired by residents who expect successful delivery of critical items.

6. Generation Z & Millennials are on the rise
We knew this day would come, and it’s finally here. Though it’s important to keep in mind that these younger generations are dealing with credit card debt, identify theft and building credit in ways previous generations didn’t think about. Renters are challenged with building credit and first-time buyers are looking for creative financing options, such as solutions startups are offering like a 10% down and 10% match program. And these generations are aware of the importance of privacy and data protection. Are your systems up to par? If not, these generations aren’t afraid to spread the negative feedback on their social feeds and within the communities they influence.

7. Become an influencer
Do you have a content strategy? It’s become the best way to drive local leads. Are you networking within your local community? Positioning yourself as a local influencer positions your business as a local market leader. Social media and local events continue to drive results, but new tactics such as podcasts are starting to drive significant results. The key is to be knowledgeable, authentic and likable on channels that your communities already find influential and partner with them.

Have other trends to share? Innovia co-op encourages the sharing of ideas, findings, tips and learnings amongst cooperative members. Interested in joining?

BOOK TIME TO LEARN MORE ABOUT MEMBERSHIP

2018 Trends

What’s new for community management in 2018?

Community management is a competitive industry and it’s important for each of us to be aware of what’s to come. The digital age and rapidly evolving technology can make it difficult to stay ahead, but there are important offline trends we should remain equally as aware of. Understanding resident expectations, what excites them and every day concerns is critical to management effectiveness. But ultimately, community management operations and efficiencies remain the biggest opportunities for our position as community leaders.  

Here are seven trends to be aware of this year:

1. The smart home trend is inspiring smart communities and cities
Residents homes are now filled with automation. From Google Assistant to Ring doorbells to smart light bulbs, smart home technology is on the rise and will soon be the norm. This innovation is playing a role in communities and cities as well. As community managers we need to be aware that convenience is essential for happy residents. We must consider that electric cars are on the rise, where do residents re-power their vehicles? Do they deserve preferred parking? Wi-fi is everywhere. Could it improve the amenity centers and common areas you manage? And how can you use wi-fi to your advantage? Think about smartphone apps, online calendars and digital community rules. Speaking of scheduling, consumers are used to doing so ahead of time. And that goes for ordering too. Digital ordering and scheduling solutions create efficiencies for residents and managers alike.

2. Residential communities are venting online
Have you been hearing rumblings from residents of unhappiness? Or has something small escalated for one particular community member? Watch out! They are likely finding a place online to vent about your company or your staff. Do you have a feedback loop in place? Are there ways to get ahold of your staff easily? And is your staff responding in a timely manner? If not, check Facebook and other social media channels, Yelp, Google Places, the Chamber of Commerce and any other local business listings. If you do experience complaints online, follow up with the resident publicly so that when your next potential HOA is doing their research they give you the benefit of the doubt.

3. Offline social events are counteracting online obsessions
Though it’s clear that digital is supreme, interestingly enough offline interactions are becoming increasingly important to residents. Consumers are celebrating their unique interests and residents are looking for community events to gather with those similar to them. Whether it’s wine tastings, barista trainings, crafting or fitness classes, residents are looking to the community to support their special interests and talents.

4. Amenities and community are not the same thing to residents
We used to think that pools, playgrounds, and tennis courts were one in the same with the idea of community. But, residents want more than that. They want customer service, efficiencies and offerings that go above and beyond the amenity itself. Have a club house you aren’t leveraging to connect your residents? It’s not working. Can you add a Wi-fi hot spot and turn it into a business center during the day? Can you increase your people-to-people interactions? Residents will thank you.

5. Our industry needs to be aware of virtual reality
This technology is taking over. Consumers expect to be able to experience what does not yet exist. Launching a new app soon? Share an experience of what it’s going to be ahead of time. Internal selling techniques are critical to resident happiness. Is an area within your community under construction? Share what the area will look like once it’s completed. Get residents excited about the changes before they have time to feel otherwise.

6. Digital advertising is increasingly important
How are new associations finding you? If it’s not through word of mouth chances are they are pulling out their mobile devices and search browsers to find the best community management team near them. Is your website mobile and user friendly? If not, you may be missing out on new leads. Is someone managing your online reputation and social channels? An online community manager may need to be your next hire.

7. The senior housing market will continue to soar
Baby Boomers are continuing to age, and residential solutions for seniors are becoming increasingly important. Whether you’re managing a community dedicated to ages for 50+ or have a few communities with large segments of the senior population, it’s important to keep this demographic in mind. And senior care isn’t what it used to be. Beyond traditional care needs, these adults are more active than previous generations. They are looking for ways to stay fit, such as senior yoga classes, and places to interact with people their age, such as senior events.
For more updates like this, check back with our Community section often.

Have other trends to share? Innovia co-op encourages the sharing of ideas, findings, tips and learnings amongst cooperative members. Interested in joining?

Innovia Co-op Introduces New Brand Identity, Website & Innovations

FOR IMMEDIATE RELEASE

ST. LOUIS, Missouri (January 1, 2018) – Innovia co-op, a leading cooperative for residential community management companies, launched a new corporate brand strategy that elevates the brand, website that supports its member network, and technology innovations for the property management industry. These changes followed the announcement that Innovia co-op will represent brands formerly named Innovia and Community Owners Buying Organization.

“We have significantly grown our network over the last couple of years. We believe our brand relaunch reflects our position as an innovative leader in the property and community management industries,” said Mary Hurand, Innovia co-op’s Division President. “Innovia co-ops dedicated to building powerful resources for community management and look forward to growing our network of innovative industry leaders.”

An updated corporate website was introduced at www.innoviaco-op.com to showcase its members, benefits and communities. The new corporate brand identity also includes a new logo, refreshed color palette and fresh, yet simplistic style.

New innovations for the brand include Community Base, a mobile application that combines residential community resources into a one-touch, aggregated solution for homeowners. Available on the Apple and Google Play AppStores, Community Base also enables property managers the ability to send push notifications to homeowners during emergency situations or natural disasters.

Innovia co-op continues to evolve its innovative solutions as the market and its members identify needs and ways to leverage the power of a cooperative network.
— –
About Innovia
Comprised of the most talented and progressive companies in North America, Innovia co-op aims to empower community management companies and self-managed homeowner associations with its 30 years of co-op experience and expertise. As a division of CCA Global Partners, Innovia co-op is able to leverage scale comparable to national companies.

For more information, please visit www.innoviaco-op.com.

If you would like more information about this topic, please contact Mary Hurand at 919-636-
8472 or email at mhurand@ccaglobal.com.

Welcome American Community Management

Time to celebrate!
Another great member has come on board. Please join us in welcoming…

acm logo

American Community Management is one of the largest community administrative management firms in Maryland, serving over 225 communities. ACM uniquely provides not only website services for all of our clients, but we have developed an interactive information and document management system for more than 26,000 residents and commercial unit owners. We have earned the designation of an Accredited Association Management Company® (AAMC®).

We MANAGE to Make a Difference!

David Boyce
Property Manager
7484 Candlewood Rd Suite H
Hanover, MD 21076
(410) 997-7767 x204
http://www.communitymanagers.net

We’re happy to have American Community Management and their team as part of our great alliance and are looking forward to all the great energy they’ll bring to the cooperative.

New Program Announcement – Ferrell Gas

FerrelGas

We are excited to announce that a new program with Ferrell Gas is now available.

Ferrellgas Partners is the nation’s premier supplier of residential and commercial propane with approximately 800 retail locations in all 50 states.

On behalf of everyone at Innovia, we welcome this opportunity to work with Ferrell Gas.

Current Innovia Members may sign in to the member site to review and take advantage of their exclusive discounts. Not a Innovia Member? Contact us today to see how much we could be saving you.

Welcome Albert Management

Time to celebrate!
Another great member has come on board. Please join us in welcoming…


Founded in 2001, Albert Management is a full service real estate asset management company specializing in common interest developments and commercial building properties.  Located in Palm Desert, CA the company provides management services to over 35 communities encompassing nearly 8,500 homes and two commercial buildings located throughout the Coachella Valley.  With a staff of 45 True Professionals™, the independently owned management company offers strategic planning, consulting, accounting and full service management to HOA’s and

commercial building owners.

Keith Lavery, CCAM, PCAM

Vice President Client Operations

Albert Management Inc.
PO Box 12920
Palm Desert, California 92255
Direct: (760) 346-9000 Fax: (760) 346-9997
www.albertmgt.com

We’re happy to have Albert Management, Inc and their team as part of our great alliance and are looking forward to all the great energy they’ll bring to the cooperative.

Welcome Condominium Financial Management

Time to celebrate!
Another great member has come on board. Please join us in welcoming…
Condominium Financial Management (CFM) is a mother and daughter team providing accrual based financial management services to Community Associations since 1975. CFM is the only accredited financial management company in California. Our sole focus is financial management for community associations which brings a level of expertise unequalled in the industry.
Stacie Donnelly, PCAM, CCAM
CFO

Condominium Financial Management, Inc
1001 Galaxy Way, Suite 200
Concord, CA 94520
Direct: (925) 566-6672 Fax: (925) 566-6797
www.condofinancial.com

We’re happy to have CFM and their team as part of our great alliance and are looking forward to all the great energy they’ll bring to the cooperative.

Welcome Valencia Management

Time to celebrate!
Another great member has come on board. Please join us in welcoming…
Russell S. Hoffman CMCA, AMS, PCAM
President & CEO

Valencia Management Group AAMC
27644 Newhall Ranch Rd #45, Valencia CA 91355
Direct: (661) 964-1520 Fax: (661)964-1780
www.valenciamgmt.com

We’re happy to have Valencia and their team as part of our great alliance and are looking forward to all the great energy they’ll bring to the cooperative.

Avalon Gives Back

One of our members, the Avalon Management Group, AAMC® hosted 3 private screenings of Disney’s newly released movie, Cinderella for 1,000 residents that live in any of the 54 Avalon managed communities. Avalon Management provided complimentary movie tickets and concession vouchers to their very happy residents. Our members truly appreciate their clients and love to give back to their communities.

 

See photos from the event at http://www.avalonweb.com/temecula-movie-day.html

New Program Announcement – Sherwin Williams

0_sherwinlogohi

We are excited to announce that a new program with Sherwin Williams is now available.

The Sherwin Williams Company is a Fortune 500 company primarily engaged in the manufacture, distribution, and sale of paints, coatings and related products to professional, industrial, commercial, and retail customers primarily in North and South America and Europe.

On behalf of everyone at Innovia, we welcome this opportunity to work with Sherwin Williams.

Current Innovia Members may sign in to the member site to review and take advantage of their exclusive discounts. Not a Innovia Member? Contact us today to see how much we could be saving you.

New Program Announcement – Gama Sonic

Hi-Res_Logo

We are excited to announce that a new program with Gama Sonic is now available.

Founded in 1985 as a manufacturing and marketing company of emergency lights and other electronic products, Game Sonic develops, manufactures and markets consumer and commercial/industrial-grade solar powered, energy efficient, custom lighting solutions for a wide range of lighting applications.

Since 2001, Gama Sonic has introduced innovative and cost-effective outdoor solar powered lighting products that provide unsurpassed levels of illumination and reliability using their patented technology.

On behalf of everyone at Innovia, we welcome this opportunity to work with Gama Sonic.

Current Innovia Members may sign in to the member site to review and take advantage of their exclusive discounts. Not a Innovia Member? Contact us today to see how much we could be saving you.

New Program Announcement – Communications Consulting Group

CCG_Logo

We are excited to announce that a new program with Communications Consulting Group is now available.

CCG is an independent consulting company that works to help residential communities, associations, property managers and developers secure the best value, service choices, and returns from their communications service providers.

CCG has over 35 years of experience working with America’s largest Cable TV, Satellite, Telephone and Security companies. They utilize their vast communications and industry experience to help all types of residential communities, associations, property manager and developers manage, negotiate and coordinate best pricing and deal structures with their communications service providers.

On behalf of everyone at Innovia, we welcome this opportunity to work with CCG.

Current Innovia Members may sign in to the member site to review and take advantage of this great opportunity. Not a Innovia Member? Contact us today to see how much we could be saving you.

New Program Announcement – Association Services Network

We are excited to announce that a new program with Association Service Network is now available.

In a collaborative joint venture with your Association Management Company, ASN’s Vendor Compliance Program will serve as your company’s Vendor Compliance Manager. Association Services Network’s CertTrak is a complete vendor registration program designed to protect the management company and benefit their associations by qualifying vendors for liability insurance, licenses, workers compensation insurance, etc. Each management company is encouraged to set their own requirements of registration.

On behalf of everyone at Innovia, we welcome this opportunity to work with ASN.

Current Innovia Members may sign in to the member site to review and take advantage of their exclusive discounts. Not a Innovia Member? Contact us today to see how much we could be saving you.

New Program Announcement – Doody Calls

We are excited to announce that a new program with Doody Calls is now available.

DoodyCalls is the nation’s trusted leader in pet waste removal services for homeowners and communities.  From pet waste removal products and supplies to keeping yards and communities pet waste free, Doody Calls does it all. DoodyCalls was founded in 2000 and has since spread across the nation.  They have been recognized as the industry leader in over 100 publications including Forbes, BusinessWeek, Inc. Magazine, The Wall Street Journal, USA Today, AOL, and many more.

On behalf of everyone at Innovia, we welcome this opportunity to work with Doody Calls.

Current Innovia Members may sign into the member site to review and take advantage of their exclusive discounts. Not a Innovia Member? Contact us today to see how much we could be saving you.

New Program Announcement – ParknPool

We are excited to announce that a new program with ParknPool is now available. ParknPool is the original online vendor of commercial recreational equipment and furniture. Born in 1998 in Orlando, Florida, ParknPool has grown from representing one manufacturer of commercial pool furniture to now offering superior products from over 40 manufacturing companies selling a wide variety of outdoor furniture and equipment like:

  • Patio and Lounge Chairs
  • Playgrounds
  • Picnic Tables
  • Park Benches
  • Trash and Recycling Receptacles
  • Cabanas
  • Tennis Supplies

ParknPool’s entire catalogue is discounted for Innovia members.

On behalf of everyone at Innovia, we welcome this opportunity to work with ParknPool.

Current Innovia Members may sign into the member site to review and take advantage of their exclusive discounts. Not a Innovia Member? Contact us today to see how much we could be saving you.

New Program Announcement – CerTrak

We are excited to announce that a new program with CerTrak is now available.

ASN CertTrak program uses an automated process to keep track of your vendor’s compliance all year long.  Your managers don’t have the expertise, time, or tools to perform vendor compliance in-house. This can lead to hiring a non-compliant vendor, which then leads to increased risk and financial loss.  ASN Certrak’s services include managing vendors’ insurance certificates, managing vendor W-9 forms, and verifying contractor licenses all at no cost to you!

Vendors can choose from 3 custom levels at great prices!

On behalf of everyone at Innovia, we welcome this opportunity to work with CerTrak.

Current Innovia Members may sign into the member site to review and take advantage of this exclusive program. Not a Innovia Member? Contact us today to see how much we could be saving you.

New Program Announcement – SouthData

Innovia is pleased to announce a new partnership with SouthData. Without sacrificing any of the high quality services and fast turnaround times for which it is recognized, SouthData has created a very aggressive pricing program available to all members of the  cooperative.

SouthData is a nationally recognized supplier of payment coupon books, billing statements, certified mail and other mail pieces to thousands of companies in the Property Management industry. For almost 30 years they have set the standard as the most reliable vendor with the most advanced product offerings in their category.

Beyond printing, mailing and electronic delivery processes, SouthData is integrated with every major, and most minor, bank lockboxes and software providers in the industry.  SouthData has helped thousands of management companies gain efficiencies with homeowner communications and billings while at the same time providing control over costs.

On behalf of everyone at Innovia, we welcome this opportunity to work with SouthData.

Current Innovia Members may sign into the member site to review and take advantage of their exclusive discount. Not a Innovia Member? Contact us today to see how much we could be saving you.

The Benefits of Being in a Small Business Co-op

Innovia is a cooperative business. That means we are a jointly owned enterprise engaging in the supplying of services, operated for our members for their mutual benefit. Our purpose is to bring together independently owned management companies to leverage economies of scale so you can get better prices on products and services without having to give up any control or independence. Being in a co-op definitely has its benefits when it comes to costs, services, and available resources. Want to know what Innovia’s co-op benefits are? We have some of the best reasons why belonging to a co-op is great for your HOA management company.

We’re Designed to Help You Succeed without Giving Up Your Independence

We were developed for one reason only – to benefit our members by creating services, resources, and innovative programs that allow them to succeed. Our co-op benefits are designed around the needs of our HOA management companies and what they require to become successful and this is always foremost in our minds. We aim to make sure passionate entrepreneurs like you can keep your independence but still enjoy pricing and services comparable to large companies.

We understand what it means to be an HOA Management Company

Being a HOA management company is an exciting, fast-paced, and sometimes, exhausting venture and we understand this. That’s why our many different co-op benefits are tailored made for this industry – from our superior pricing on coupon books, to discounted payroll services, to getting a deal on every day office supplies, we’re here to help.

We connect you with other businesses just like yours

This doesn’t mean being connected to just any other management companies; this means being connected to other management companies just like yours. Our members are looking to the future and working together with other like-minded companies to move their businesses forward. One of the best benefits of being in a co-op like Innovia is having a whole network of different business owners united for the mutual benefit of everyone, we’re all here to help answer questions, solve problems, and give advice.

Our co-op benefits will help to put you and your HOA management company in the right setting to succeed while retaining your independence.

Do you have questions about our co-op benefits and services? Contact us here today!

The Top 3 Reasons You Should Join Innovia

Being a member of Innovia comes with so many new and exclusive benefits for your HOA Management Company and residents, it’s easy to see why so many of your peers choose to join. All our exclusive programs, services, resources, and homeowner perks are tailored for companies just like yours. Here are the top three reasons why you should join Innovia.

  1. We can help you retain and gain clients – You work hard to gain and retain every client you have. Through the innovative services and resources available to you by becoming a member, you have the opportunity differentiate your company in your marketplace. Our cost savings programs and exclusive homeowner benefits site, My Innovia Perks means you can offer your clients something your competitors can’t. You gain all this while still remaining an independently owned business. At Innovia, we’re giving you the tools you need to become a bigger and better business, while still staying true to your small business roots.
  2. We can help to cut your costs – Running an HOA management company is an intensive job – both financially and mentally. Why not cut down on some of these costs and make your life a little easier? Our combined buying power allows us to negotiate better prices and higher discounts for things like payroll services, office supplies, printings and mailings, fuel, and much more. We can also help you free up some time. Our social media management program allows you to stay fresh and relevant online without having to do anything. We also have a robust hiring program where we can help you find and hire the right people for open positions at your company.
  3. We can help you stand out – Our marketing strategies and social media management program are designed to get you more exposure by being a member. Your membership also means you are connected to some of the best management companies nation-wide, all working together for the mutual benefit of the entire membership. As a cooperative everyone involved is vested in helping each succeed.

Retain and gain clients, cut costs and help your HOA management company stand out by becoming a member of Innovia today. Have questions? Contact us here!

New Program Announcement – FHA Review

FHA Review specializes in the 2013 FHA condo approval process. FHA Review completes the HUD application process that allows for Condominiums to become FHA approved. Their team meets the needs of your community by working directly with Community Managers, Realtors, Boards of Directors, and homeowners nationwide. With FHA Review, getting FHA condo approval status has never been easier!

Current Innovia Members may sign into the member site to review and take advantage of their exclusive discount. Not a Innovia Member? Contact us today to see how much we could be saving you.